Owned by Amazon, Zappos is one of Americas biggest and best loved online retailers. Zappos came to SOON_ in search of someone who could approach kids retail differently - shaking up established paradigms and improving customer awareness of apparel.
We worked with photographer Gretchen Easton and Zappos’ in-house team of stylists across 4 shoots to create a fresh, uplifting look to Kids photography. In addition to art directing the sessions we created an illustration library that brought the ensemble themes to life. Plus we got to work with the best wee models in the biz. Cutesplosion!
When you’re operating at this scale, even a small site needs Enterprise tech. We delivered an effortlessly performant interface, with 100% uptime for the service across millions of sessions. We are also now the people who know the most about the Zappos product API in the world, outside of Zappos, which is nice.
“Unfortunately Zappos staff aren’t allowed to do testimonial. But they wanted to. Lets just say we consider those guys to be our extended freaky family.”